Thursday, March 15, 2012

The New Ipad Will Cause Great Pressure To The Screen Manufacturers

The success of Apple  products,of course,because of its high prestige and huge capital.But,another little-known main reason is the low contract between Apple and its parts factory,which is tackey compared with its talented design.
Apple's large scale, and parts sharing between Ipad and Iphone,cause Apple can purchase key parts at a low price,such as processor and displayer.It is difficult for any other company who want to do tablet PC to compete with Ipad's $499 price,because their cost are higher than Apple.
Apple's tablet PC competitors are always in a position of being defeated.Now the new Ipad issued,it is forecasted that Apple tablet PC's 62% market share will go on to rise,maybe to 70% this year according to professional statistics.
Over the past year,dozens of companies think themselves have opportunities to compete with Apple,there are more than one hundred of tablet PC appeared in the 2011 Las Vegas consumer electronics show.All dreams broken over one year.An big reason why Ipad2 is steady is that it has more competitive price than its competitors.
Microprocessor is the brain of all sorts of device,according to the information of California market research company,Apple is the the world's largest microprocessor buyer.On January,2011,Apple revealed himself to spend $3.9 billion on signing with suppliers,assuring that there is no any problem on supply chain for an very strategic part.But Apple does not reveal what is the key strategic part.Very few companies are able to draw out so much money to formulate an contract.
It is a win-win situation for Apple and its suppliers.British industry ARM holdings is an good sample,who authorize Iphone and Ipad to use its chips.The day Apple published the new Iapd,and the next day ARM's stock price soar nearly 4%.Apple's other suppliers,including CirusLogic,JabilCircuit and Skyworks Solutions,their share price are all steady in recent months.
The New Ipad Will Cause Great Pressure To The Screen Manufacturers
For the users,no doubt it is an extreme visual enjoyment to experience the shock effect which brought by Retina display screen at any time and anywhere.But it is quite a challenge for Apple's manufacturers of this parts.According to the latest news of the foreign research organization NPD,Samsung,Sharp,LG three screen manufacturers will facing with huge pressure on producing Retina display screen.
NPD shows,the screen produced by above three manufacturers are always using so-called a-Si TFT technology,that is amorphous silicon thin film field effect transistor.But after testing,the specification of new Ipad's Retina display screen is obviously higher than a-Si TFT,that is equipped with 264 pixels every inch in the area of 9.7 inches,which is not a-Si TFT can achieve.
Early in the last year,it is said that Sharp has already produced the screen for the next Ipad.But it exist doubt in January this year,some media said that Sharp's IGZO screen couldn’t reach the standard of Apple.Now we can see,the production of Retina display screen is really a big challenge,whether the new Ipad will be in short supply because of the production capacity of the screen?We will know in the later.
This data comes from http://www.hqew.net/events/news-article/2327.html

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